Top 16 Account Based Marketing Software for 2024


1. Cognism

  • Unlimited contact and company data export
  • Reliable phone numbers verified by phone
  • Easy integration with other sales management software
  • International coverage in EMEA, North America, and APAC
Cognism logo

Cognism is the ultimate B2B lead generation tool, offering unlimited contact and company data export, reliable phone numbers, and easy integration with other sales management software. With international coverage and data partnership with Bombora, Cognism provides valuable insights to boost your business.

Experience the power of Cognism in accelerating your sales cycle, creating targeted campaigns, and maximizing your revenue potential.



2. 6Sense RevenueAI

  • Advanced AI-powered behavioral data reporting
  • Precise intent-driven targeting capabilities
  • Comprehensive integration with CRM and marketing automation platforms
6Sense RevenueAI logo

6Sense RevenueAI offers advanced AI-powered behavioral data reporting, precise intent-driven targeting capabilities, and seamless integration with CRM and marketing automation platforms. This powerful platform provides deep customer behavior insights, facilitating highly targeted marketing and sales campaigns.

Discover the pricing, pros, and features of 6Sense RevenueAI. Read real user reviews, compare 6Sense RevenueAI to other account-based marketing tools, and learn how it can benefit your business.



3. Demandbase

  • Precise segmentation and targeting of B2B accounts.
  • Efficient lead generation process with multichannel outreach.
  • Integration with LinkedIn Sales Navigator for comprehensive account-based marketing strategy.
Demandbase logo

Demandbase is an advanced account-based marketing tool that offers precise segmentation, multichannel outreach, and seamless integration with LinkedIn Sales Navigator. With flexible pricing options and a range of features, it's an ideal choice for businesses looking to optimize their B2B lead generation strategies.



4. Terminus ABM Platform

  • Comprehensive account-based marketing platform
  • Tactical playbooks for B2B strategies
  • First-party data-driven digital experiences
Terminus ABM Platform logo

Terminus ABM Platform is a comprehensive account-based marketing (ABM) solution that offers tactical playbooks for B2B strategies, empowering businesses with first-party data-driven digital experiences from account acquisition to expansion.

With customizable pricing, intuitive interface, and robust analytics capabilities, Terminus ABM Platform is the ideal choice for businesses looking to execute successful B2B marketing campaigns while maximizing ROI.



5. ZoomInfo Marketing OS

  • Access to accurate and up-to-date company and contact information
  • US-focused database with intent data and website visitor tracking
  • Automated lead generation and personalized outreach for high-value accounts
ZoomInfo Marketing OS logo

ZoomInfo Marketing OS is a powerful platform that provides access to accurate and up-to-date company and contact information, personalized outreach for high-value accounts, and robust automation capabilities. Take your marketing and sales efforts to the next level with this versatile tool.

Gain valuable insights, automate lead generation, and streamline outreach to maximize the impact of your go-to-market strategy.



6. Pipedrive

  • Intuitive and user-friendly interface
  • Wide range of CRM and sales management features
  • Customizable and flexible to adapt to different business needs
Pipedrive logo

Pipedrive offers a user-friendly interface, customizable features, and a range of CRM tools for efficient sales management. With seamless integration and responsive customer support, it's a reliable solution for businesses seeking sales pipeline optimization.



7. Adapt.io

  • Reliable and accurate contact data
  • Easy to use and integrate into existing workflows
  • API for seamless data integration
  • Consistent performer on user review platforms
Adapt.io logo

Empower your global teams with reliable B2B contact data using Adapt.io. The platform offers accurate and easy-to-use features, along with an API for seamless data integration. Drive scalable growth and turn leads into customers with the power of Adapt.io.



8. Alyce

  • User-friendly interface
  • Efficient customer engagement tools
  • Flexible and configurable solution
Alyce logo

Alyce is a cloud-based software platform designed to provide efficient customer engagement and a configurable solution for organizations offering multiple services. With flexible data collection, workflow, and reporting options, Alyce aims to improve client engagement and deliver positive outcomes.

Discover the user-friendly interface and customizable features that make Alyce a valuable asset for non-profit and social service organizations.



9. Reachdesk

  • Streamlined approach to account-based marketing
  • Seamless integration with marketing and sales platforms
  • Enhanced personalization and engagement with target accounts
Reachdesk logo

Reachdesk is a comprehensive solution for modern account-based marketing, offering unparalleled capabilities to elevate your outreach and engagement with target accounts. With seamless integration and intuitive features, Reachdesk is reshaping the landscape of ABM strategies.

Empower your marketing efforts with Reachdesk's personalized gifting, direct mail, and intelligent engagement tools, enhancing your ability to build meaningful connections and drive actionable results.



10. Metadata.io

  • AI-powered campaign management
  • Custom audience targeting with lookalike and named accounts
  • Large database of B2B decision-makers for better match rates
  • Automated data aggregation, A/B testing, and campaign optimization
Metadata.io logo

Metadata.io is an AI-powered campaign management tool that revolutionizes B2B marketing automation. With advanced features such as custom audience targeting, automated data aggregation, and AI-driven optimization, Metadata.io empowers businesses to achieve superior campaign performance and drive revenue growth.

Discover the power of Metadata.io and streamline your marketing efforts with its advanced AI capabilities and automation tools.



11. LeadFeeder

  • Identify and track website visitors for targeted lead generation
  • Integrates seamlessly with various CRM systems for efficient lead management
  • Provides valuable data and insights to make informed decisions for sales and marketing strategies
LeadFeeder logo

LeadFeeder is a robust lead generation tool that offers real-time visitor tracking and valuable insights, helping businesses identify potential customers and drive sales growth. With seamless CRM integration and powerful features, LeadFeeder is a must-have for any organization looking to maximize its lead generation efforts.



12. LeanData

  • Efficient B2B lead data management
  • Accelerates sales processes
  • Advanced segmentation and targeting capabilities
LeanData logo

LeanData is a comprehensive B2B lead data management tool that offers advanced segmentation, targeting, and workflow automation capabilities. With its efficient features and benefits, LeanData accelerates sales processes and enhances revenue generation for businesses.



13. Personyze

  • Comprehensive personalization solution using machine learning and behavioral targeting
  • Dynamic cross-channel experiences that engage and convert
  • Recommendation engine with algorithm for different industries
  • APIs and integrations with popular platforms for smooth implementation
Personyze logo

Discover the power of Personyze, a comprehensive personalization solution that leverages machine learning and behavioral targeting to optimize user experiences and increase conversion rates. With a recommendation engine, A/B testing, and seamless API integrations, Personyze is the ultimate tool for enhancing website personalization.

Personyze offers a dynamic cross-channel experience that engages and converts visitors, providing a range of features to cater to different industries, along with smooth APIs and popular platform integrations for seamless implementation.



14. EngageBay

  • All-in-one marketing, sales, and service automation platform
  • User-friendly interface with customizable modules
  • Robust reporting and analytics tools
EngageBay logo

EngageBay is a versatile and comprehensive marketing, sales, and service automation platform designed to meet the unique needs of franchise businesses. With a user-friendly interface, robust reporting tools, and customizable modules, EngageBay empowers franchise businesses to streamline their operations and drive growth.

From lead generation to customer support, EngageBay offers a range of features and flexible pricing plans to suit businesses of all sizes, making it the ideal solution for franchise management.



15. Wrike

  • Comprehensive work management platform
  • Advanced features for project coordination and collaboration
  • Seamless integration with other tools and systems
Wrike logo

Wrike is a comprehensive work management platform that offers advanced features, seamless integration, and flexible pricing plans. It provides a wide range of project management capabilities, ensuring efficient task allocation, progress tracking, and real-time collaboration. With its user-friendly interface and extensive functionality, Wrike is an ideal choice for businesses seeking a robust project management solution.

Experience the power of Wrike's seamless integration and advanced project planning capabilities to streamline your project management processes and enhance team collaboration.



16. Mailtastic

  • Centralized management of email signatures for all employees
  • Turn email signatures into a lead generation channel
  • Easy integration with CRM systems
Mailtastic logo

Mailtastic is a leading B2B platform that offers centralized management of email signatures and turns them into a powerful lead generation channel. It integrates seamlessly with CRM systems, making it a valuable addition to any email marketing strategy.



FAQ

What are the key features to look for in top Account Based Marketing software for 2024?


When seeking top Account Based Marketing software for 2024, it's crucial to focus on the following key features:

  • Advanced targeting capabilities
  • Personalization and customization options
  • Integration with CRM and marketing automation platforms
  • Robust analytics and reporting functionality


How can Account Based Marketing software help my business in 2024?


Account Based Marketing software can significantly benefit your business in 2024 by:

  • Enhancing account targeting and personalization
  • Improving lead generation and customer acquisition
  • Streamlining collaboration between sales and marketing teams
  • Providing valuable insights for strategic decision-making


What are the latest trends in Account Based Marketing software for 2024?


In 2024, the latest trends in Account Based Marketing software include:

  • AI-powered predictive analytics for enhanced targeting
  • Increased emphasis on omnichannel engagement
  • Integration of intent data for better prospect identification
  • Customizable playbooks for personalized outreach



FAQ

When seeking top Account Based Marketing software for 2024, it's crucial to focus on the following key features:

  • Advanced targeting capabilities
  • Personalization and customization options
  • Integration with CRM and marketing automation platforms
  • Robust analytics and reporting functionality


Account Based Marketing software can significantly benefit your business in 2024 by:

  • Enhancing account targeting and personalization
  • Improving lead generation and customer acquisition
  • Streamlining collaboration between sales and marketing teams
  • Providing valuable insights for strategic decision-making


In 2024, the latest trends in Account Based Marketing software include:

  • AI-powered predictive analytics for enhanced targeting
  • Increased emphasis on omnichannel engagement
  • Integration of intent data for better prospect identification
  • Customizable playbooks for personalized outreach



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